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Welcome to the magic of Christmas with our official Elf on the Shelf® collection — your one-stop shop for all things Elf-approved! ✨
At Coastal Kidswear, we’re proud to be an authorised Elf on the Shelf® Adoption Centre, offering only genuine Scout Elves, Elf Pets®, and Claus Couture® accessories. Trusted by Santa and loved by Aussie families, our collection brings wonder, giggles, and unforgettable memories to your home each festive season.
The Elf on the Shelf: A Christmas Tradition is a heartwarming storybook that explains how Santa’s Scout Elves fly back to the North Pole every night to report on the day’s adventures — helping him update the naughty and nice list.
Each set includes:
A beautifully illustrated hardcover storybook
A magical Scout Elf (boy or girl, light or dark skin tone)
Every morning, your elf returns from the North Pole and hides in a brand-new spot — turning each day into a joyful hide-and-seek adventure for your little ones!